Tag: reputation management

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How AI Is Changing the Role of Online Reviews in Orthodontic Marketing

Online reviews are no longer just social proof—they are directly training AI on your practice's credibility. In this episode of the Orthodontic Products podcast, Jessie Pressman of People + Practice explains how AI-generated summaries are changing reputation management and shares actionable strategies to ensure your practice stands out in an AI-driven search environment.

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THE 2026 AAO ORTHO INNOVATOR AWARD WINNERS

From robotic systems that fully automate instrument sterilization to AI-powered custom metal brackets, the winners of the 2026 AAO Ortho Innovator Award are tackling the specialty's biggest operational challenges. Take a closer look at the five breakthrough technologies recognized this year for advancing clinical care and practice efficiency.

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