AI-driven changes to Google’s local search and advertising platforms are reshaping online visibility for orthodontic practices, making proactive digital marketing and ongoing profile management essential to stay competitive.
Personify Group, founded by marketing experts Mark Ross and Michael Ventriello, provides disruptive growth solutions for dental startups.
Align Technology has received regulatory approval to launch its 3D-printed Invisalign Palatal Expander System in China in the second half of 2025.
Email Assistant from Weave allows practices to quickly create, personalize, and automate email marketing campaigns and connect with patients and clients.Â
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Most orthodontists don’t spend much time on practice branding, but if you want to stand out from the crowd, a brand will make a difference.
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To keep up and remain successful, it’s time to reassess the balance between marketing and value in your practice.
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RevenueWell offers three tiers of marketing solution product bundles to help practices manage front-office and marketing needs
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Today’s consumer isn’t necessarily seeking a specific clear aligner brand when they ask about aligner treatment. They want the treatment modality and their orthodontist’s expertise. It’s time to learn how to brand that.
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A new study shows how social media shapes the societal values of Gen Z and Millennial generations compared to their older counterparts.
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Here’s the answer for when you find yourself asking: How do I generate fresh marketing strategies for my orthodontic practice?Â
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A new book offers marketing advice to treatment coordinators for attracting new patients, retaining patients, and increasing productivity.
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Patients want to know, like, and trust you even before the new patient exam. Your practice’s social media campaign can help lay the groundwork. Â
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