Marketing Experts Launch Personify Group Brand Growth Partner

Summary: Personify Group, founded by dental marketing experts Mark Ross and Michael Ventriello, provides disruptive growth solutions for dental startups. Focused on innovative branding, product launches, AI-powered technology, and content syndication, Personify Group aims to help brands rise above industry noise with creative marketing strategies supported by a team of expert Advisor Partners.

Key Takeaways:

Comprehensive Growth Solutions: Personify Group offers integrated services, including branding, AI automation, and investor marketing, to accelerate dental startups’ success.
Expert Collaboration: Backed by a team of Advisor Partners, Personify Group supports disruptive dental technologies and innovations with dynamic, memorable marketing strategies.

Mark Ross and Michael Ventriello, veteran dental marketing experts who introduced the virtual focus group platform, The Virtual Dental Team, and the investor pitch deck service, PitchIt DDS, recently launched a new initiative called Personify Group – Dentistry’s Brand Growth Partner.

Personify Group aims to offer an integrated mix of disruptive and dynamic solutions specifically designed to accelerate growth for dentistry startups and upstarts.

“The dental industry is being disrupted by companies introducing new technologies such as artificial intelligence, 3D printing, robotic surgery, teledentistry, and advances in implant dentistry,” said Mark Ross, Personify Group co-founder and chief marketing officer. “In order for these brands to succeed and thrive in a competitive marketplace, there needed to be a new non-traditional marketing partner – willing to disrupt alongside them with non-traditional growth solutions.”

WATCH: Creating A Compelling Pitch For Your Startup With PitchIt DDS

Six Pillars of Brand Growth Acceleration

Personify Group is built on six integrated pillars of brand growth acceleration. Its service offerings will include the following solutions categories:

Brand Development: Audits, Corporate Identity, Story Creation, Virtual Focus Groups, and Website Development.
Product Launch Services: Beta Testing, KOL Unboxing Videos, Advertising, Public Relations, Return-On Branding Analysis.
AI-Powered Technology: Lead Funnel Automation, Customer Journey Automation, and Sales Conversion.
Investor Marketing: Investor Pitch Decks, Investor Introductions, and Marketing Support for Venture Capital Portfolio Companies.
Training and Education: Dental Educator Network, Future KOL Training, Virtual and On-Site CE Programs.
Content Development and Syndication: Blog, Podcast, Articles, Newsletters, Whitepapers, and Social Media.

Expert Advisor Partners Supporting Personify Group

At the present time, the following dental industry experts have joined Personify Group as Advisor Partners:

Amber Auger RDH, Dental Hygiene.
Dr. John Flucke, Dental Technology.
Dr. Thomas Jackson, Dental Implants.
Tonie Koenig, Digital Automation.
Dr. Jeremy Krell, Venture Capital.
Paige Mead, Corporate Culture.
Fred Pesce, Web/UX Development.
Jim Shavel, DSO Data Strategies Advisor.

“Although there are many self-proclaimed disruptors entering the dental market, their marketing is very often yawn-inducing,” said Michael Ventriello, Personify Group co-founder and chief communications officer. “So much of the dental brand marketing that we see today not only lacks a creative spark, it simply isn’t memorable. This can be fatal when you consider that the average person is bombarded with 4,000 to 10,000 ads a day. Our goal is to help our clients rise above the noise.”