Steraligner Aligner Cleaning Solution Now Available to Invisalign Providers and Patients
Align Technology has added the cleaning system, developed by Vancouver-based orthodontist Sam Daher, DDS, MSc, to its Invisalign Doctor web store.
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Why Orthodontic Entrepreneurs Can’t Rely on Traditional Go-to-Market Models
Orthodontic entrepreneurs face distinct go-to-market challenges, and these five strategic considerations explain why relying on a traditional medical marketing agency can limit growth, credibility, and adoption within a specialty-driven market.
