Facebook: Strengthening the Patient/Practice Bond
The value of mixing the personal and professional on the social media platform
The value of mixing the personal and professional on the social media platform
In this episode, sponsored by Ormco, host Alison Werner speaks with Drs Stephen Sherman Jr, Kramer Sherman, and David Balhoff of Sherman & Balhoff Orthodontics about their decision to switch clear aligner brands. They share how transitioning to Spark Aligners reduced their "digital homework," cut refinement rates, and improved their overall work-life balance without impacting practice growth.