Your Orthodontic Products Won’t Win Patients, Your Messaging Does
It’s not just your tools that set you apart—it’s the story you tell about how they improve the patient experience that builds lasting trust.
Category: Marketing and Promotion
Marketing and Promotion
Latest
Marketing and Promotion
Latest
Meeting Patients Where They’re At (in The Palm of Their Hand)
How a smartphone-based workflow cut new patient wait times by 50% and boosted starts by 65%
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Latest
Grin and KLOwen Founders Talk Collaboration and Patient-Centered Care
Grin’s Dr Adam Schulhof and KLOwen’s Dr Brandon Owen share how their technologies are transforming orthodontics ahead of the Custom + Connected 2025 event.
Clear to Launch Offers 3-Step Marketing Plan for Practices
Clear to Launch Dental Solutions offered a 3-step marketing plan to help practices improve their online presence and attract more patients.
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How Orthodontists Can Avoid Marketing Budget Wasters
In the latest Orthodontic Products podcast, consultant Tony Peniche of Peniche and Associates, talks marketing budgets wasters.
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My Tooth Media Offers Autocomplete Optimization for Practices
My Tooth Media is offering autocomplete optimization for practices seeking to improve visibility in popular search engines.
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How AI Is Transforming Orthodontic Marketing
Even though AI is still in its infancy, it is already a cheat code for the practices that are using it for their marketing.
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The Value of Video Marketing and How You Can Implement It
Strategies for maximizing your presence on YouTube, TikTok, Instagram Reels, and Facebook through video marketing.
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Removing the Blind Spots From Referrals
Bright Referral aims to modernize the referral process for orthodontists and patients while maintaining the relationships it is built on.
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DentalXChange Partners With Scorpion for Marketing Technology
DentalXChange entered a strategic partnership with digital marketing company Scorpion to help drive practice growth through AI marketing.
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Weave Launches its AI-Driven Email Marketing Assistant
Email Assistant from Weave allows practices to quickly create, personalize, and automate email marketing campaigns and connect with patients and clients.Â
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Practice Branding Is an Opportunity To Make Your Case
Most orthodontists don’t spend much time on practice branding, but if you want to stand out from the crowd, a brand will make a difference.
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