The full-color packaging will be customized with the orthodontist’s logo and is available with each order of uSmile aligners submitted to uLab.
uLab Systems, the creator of uSmile clear aligners and uDesign treatment planning software, announced the launch of its new custom packaging service for uSmile aligner customers.
According to the company, the service makes customization affordable and convenient for the orthodontic practice, removing the burden of sourcing high-quality, customized packaging themselves and the need to order and store high quantities to qualify for volume discounts.
The full-color packaging reportedly will be customized with the orthodontist’s logo by an expert graphic designer and is available with each order of uSmile aligners submitted to uLab.
“With uDesign, the specialist designs the patient’s individualized treatment plan, so their name should be on the package that ultimately is delivered to the patient. We want the patient to look to the orthodontist as the expert or “hero” who made their smile perfect, not the aligner brand,” said David Thrower, chief commercial officer of uLab. “uLab is deeply committed to developing solutions that help the orthodontist take back control, and we are proud to be the first to offer custom packaging to accompany our uSmile aligners.”
The customization service will be available to all uSmile aligner customers in July. The company says, that even with this additional step per order, it still expects to maintain delivery times of 3 to 10 business days.
The company is offering a webinar on July 30, 2021 at 10:00 am PT, featuring orthodontist Mark McInnis, DMD, and Chris Bentson, partner at Bentson Copple & Associates. The webinar will provide a review of the latest aligner trends in digital treatment planning and focus in on the uDesign treatment planning software.
