Lingualcare, maker of iBraces™, will be an official sponsor of the Dallas Cowboys Cheerleaders for the second year.
“My own experience with iBraces resulted in developing a partnership with this innovative organization and adding them to our exclusive list of sponsors,” says Kelli Finglass, director of the team. “I was able to achieve the perfect smile I wanted with very little interference to my busy schedule and hectic lifestyle. The technology is simply amazing!”
During the entire 2006 season, four Dallas Cowboys Cheerleaders wore iBraces. From calendar shoots, multiple television appearances, and cheering on the sidelines.
Auditions for the 2007 Dallas Cowboys Cheerleaders squad will be held on April 15th at Texas Stadium. This year, David Kelly, vice president of sales at Lingualcare, will be part of the judging panel, and will determine who will be new candidates for iBraces as well as a part of America’s Sweethearts.
“We have enjoyed working with the Dallas Cowboys Cheerleaders for the last year and are excited about continuing our relationship with this outstanding organization,” says Lea Nesbit, Lingualcare CEO. “They have helped us show the public that the benefits of a healthy beautiful smile can be realized at any age, regardless of your occupation, and that wearing braces doesn’t have to interfere with your lifestyle.”
For more information, visit www.ibraces.com.
[Lingualcare, March 05, 2007]