For the first time, Oral Health America is launching National Smile Month in the United States. This year’s theme is "Brush for Health," and the goal for National Smile Month is to educate and inform consumers about the importance of good oral health and overall health. According to the company, dental offices across the United States will be participating in National Smile Month by spreading important campaign messages to their patients through discussions and activities. National Smile Month begins May 18 and runs until June 17.
 
As part of the campaign, Oral Health America is partnering with Philips Sonicare to conduct a national public opinion survey about Americans’ oral health habits. The results will be released on May 15.