Midmark Corp, Versailles, Ohio, has launched its newest dental sterilizer promotion, titled “Beyond Sterilization.” The promotional period runs through June 30, 2012. Orthodontists who purchase eligible Midmark sterilizers, including the Midmark M9 and M11 UltraClave® Automatic Sterilizers and the Midmark M3 UltraFast® Automatic Sterilizer, during the promotion will receive a rebate ranging from $300 to $900. There is also an additional rebate offer with the donation of an old sterilizer to Direct Relief International®.

Midmark is also offering an "intro level" marketing kit, valued at $2,000, as an incentive for the purchase of select sterilizers. The kit contains the following: 

• a Social Media Guidebook that includes instructions on how to set up and maintain
  social media channels to promote the practice and share its investment with patients;
• sample Facebook posts and tweets directed to patients and colleagues;
• promotional e-mail signature templates;
• letterhead templates with sample body text that offices can use to communicate with
  patients about recent investments;
• scripted on-hold messages that relay exciting news while patients are waiting on
  the line; and
• a stylish wall display that conveys office pride and commitment to patients.

Midmark sterilizers are designed to deliver consistent, sound instrument processing, speed for quicker processing cycles, and reliability that is unrivaled in the dental industry. Employing an effective instrument processing routine promotes a higher level of confidence in instrumentation and the healthcare that is delivered, while promoting a safer work environment. Both dentists and patients will appreciate a healthy practice image and improved office experience.

The last date to take shipment of products covered by the promotion is July 15, 2012. Incentive fulfillment is processed online, and all claims must be submitted by August 15, 2012.

For details about the promotion, click here.

For information about this and other orthodontic companies, visit our Buyer’s Guide.