Ormco Corp, Orange, Calif, has entered an exclusive partnership with WEO Media—a full service dental marketing and communications company—that will provide Ormco doctors with a variety of comprehensive marketing solutions.
WEO Media’s capabilities include: custom and mobile website creation, search engine optimization (SEO), pay-per-click ads (PPC), social media management, online patient reviews/reputation management, premium Healthgrades profiles, Yelp advertising, custom video production, direct media marketing, patient newsletters, graphic design, and branding.
“Strengthening the practice marketing capacity of our orthodontists has always been one of Ormco’s top priorities, and this partnership provides doctors with an accessible, strategic opportunity to increase visibility and drive patients to their practices via multiple channels,” said Patrik Eriksson, president of Ormco. “WEO Media has a strong reputation and presence within the dental specialist industry, which has many business similarities to our orthodontic community. Its impressive track record of generating tangible results and helping practitioners acquire and retain patients is something that we believe our doctors will absolutely take advantage of.”
This marks WEO Media’s first foray into the orthodontic sector.
The agency utilizes month-to-month contracts, allowing flexibility for customers to quickly renew or adjust service plans based on current marketing priorities. Ormco customers will receive exclusive promotional, co-marketing packages through WEO Media, in addition to preferential contract pricing.