Ormco Orthodontics, Orange, Calif, has launched its new Ormco Loyalty Rewards program. Designed to reward practitioners for their commitment to using Ormco’s orthodontic appliances to treat their patients, the program enables orthodontists to earn rewards points for every Ormco purchase. The points can then be redeemed for Ormco ancillary products and/or tuition for continuing education courses to help orthodontists stay up to date on the latest orthodontic technology.

Members of the program get a percentage of every dollar spent on core products back in the form of Loyalty Rewards points. Minimum appliance purchase requirements apply, but every Ormco bracket, tube, and band qualify for rewards points.

As part of the rewards program, the company has launched a new self-service Web portal. The site allows members to track and redeem their accumulated points at their own convenience. Orthodontists can enroll any time, and points begin accumulating with the first qualifying purchase. Points may be redeemed any time within 90 days of being awarded.

For more information on this and other orthodontic companies, visit our Buyer’s Guide.