Bentson Clark & Copple, Greensboro, NC, has named Patrice Connor as the new circulation manager for the Bentson Clark reSource newsletter.
Received by over 1,000 individuals each quarter, the decade-old Bentson Clark reSource provides orthodontic practice owners with information on the business aspects of running a practice.
While Connor will focus on customer subscriptions, she is also charged with growing the publication’s readership/subscriber base.
“People know Bentson Clark & Copple as an orthodontic valuation and transition company; however, the Bentson Clark reSource was created over a decade ago with the mission of providing orthodontic owners with information regarding how to run a successful practice. We use our valuation data for some articles and publish a vast amount of guest contributor content. In a recent readership survey, most subscribers responded that they read each edition of the reSource cover-to-cover each quarter. Connor truly understands who we are as a company and is a perfect fit as our Circulation Manager,” said Chris Bentson, President of Bentson Clark & Copple.