, Redwood City, Calif, announced it will provide its for Dentists platform to practices running on Henry Schein’s Dentrix® G5.

“There are more than 160,000 active dentists in the United States – and the good practitioners know that understanding patient feedback is critical to a practice’s continued success,” said Michael Fertik, CEO and Founder of “That’s especially true, given that online review sites and social media platforms are often the first places patients go to share their experiences.”

“By integrating with Dentrix G5, we help our users get accurate insights into patient perspective to improve the patient experience,” said Kevin Bunker, president, Henry Schein North American Dental Practice Solutions. “A Dentrix G5 Connected version of running on Dentrix means both platforms will work together as one solution to simplify practice management.”’s platform enables dental professionals to see all their online reviews in one space — and get real-time alerts when new reviews are posted so they can respond right away.

According a release, the platform’s analytical tools can be used to understand the broad themes that emerge from patient feedback so that users can make operational changes to provide a better patient experience. The platform integrates into the user’s patient management system and sends automated review request emails. Dental professionals can also use in-office kiosks, simple tablets that let patients write reviews right in the waiting room.

According to Fertik, making it easy for patients to review dentists online is a win for everyone involved. “More online feedback from real patients increases the accuracy of a dentist’s online reputation — and, most importantly, helps other people researching their options to make good, informed choices for their health care.”

Additionally, the practitioner team can use the for Dentists platform independently or turn it over to experts with the managed service option. A social media component – focused on Facebook, Twitter and Google+ – is also built in to both the independent and managed service models. Dental professionals can also use the platform’s patented reputation score to benchmark themselves against local competitors.