Johnson & Johnson introduces an exclusive, limited-edition book titled 36 ½ Reasons to Laugh: A Slice of Life. This custom book, inspired by funny moments in everyday life (dating mishaps, office gaffes, and family antics) features a foreword by Desperate Housewives star Doug Savant. In addition to delivering a dose of humor, this book will also ensure children spend more time on the playground and less time in the dental chair through a partnership with the National Children’s Oral Health Foundation®: America’s Toothfairy.
For each limited-edition book produced, the makers of LISTERINE® and REACH® TOTAL CARE products have made a donation to the National Children’s Oral Health Foundation®: America’s Toothfairy, an organization that helps to deliver comprehensive oral healthcare for economically disadvantaged children.
36 ½ Reasons to Laugh: A Slice of Life was written by Rick Adams and illustrated by artist Chuck Gonzalez. Beyond the illustrations, each book includes coupons for LISTERINE and REACH oral care products to help readers adopt a routine of brushing, flossing, and rinsing every day. The book is available at Amazon and at retail stores nationwide for $12.95.