3M Unitek, Monrovia, Calif, will hold a golf-and-learn event at the La Quinta Resort Mountain Course in La Quinta, Calif, on February 20, 2015. The day will feature a lecture from Patrice Pellerin, DMD, COrtho, FICD.
Topics will include how ceramic brackets compare to metal brackets: torque expression and finishing; comparing the average patient’s smile: percentages of teeth seen when the patient smiles and how this varies from adolescents to adults; using your patient as an advocate in your community; increasing patient referrals and conversion rate; making the case to waive upgrade fees on ceramic brackets; and the importance of staff training and ensuring everyone is on the same page.