The United Orthodontic Buying Group (UOBG), Islandia, NY, administered by Dentsply GAC, York, Pa, announced that DocsOnVideo LLC has joined UOBG as a preferred partner. The UOBG assists orthodontists in leveraging collective buying power to compete in an industry in which volume pricing discounts exist.
Through this new partnership, DocsOnVideo’s productions are being offered at special pricing for UOBG members. According to Forrester Research®, video increases the chance of a front-page Google result by 53 times and is a top converter for sales, per an Adobe Digital Index (ADI) report.
Practices receive their videos from DocsOnVideo within 14 days of filming. The video package includes:
- Meet The Doctor—A profile of the orthodontist highlighting his/her love for practicing orthodontics as well as home life, recreational activities, and hobbies.
- Patient Testimonials—Interviews with parents, teens, and adult patients about their treatment and experience with the practice.
- Practice Overview—Showcase of the practice’s office space and environment, featuring patient and doctor interaction with highlights of technologies and treatments unique to the practice.