The inaugural hub aims to educate consumers about the many benefits of telehealth for physical, mental, and dental health, specifically during the COVID-19 pandemic.
Meredith Corporation’s Foundry 360, the company’s custom content marketing studio, and SmileDirectClub Inc have launched Telehealth Explained, a new platform aimed to educate consumers about the many benefits of telehealth for physical, mental, and dental health.
Telehealth Explained features expert insights, empowering original content, and real patient testimonials to educate consumers about the healthcare choices available and to help them make informed decisions. Topics include Telehealth 101: How Technology Can Connect You to Healthcare, Quick Tips for Preparing for Your Telehealth Appointment, How to Get Kids Ready for a Telehealth Appointment, and more.
“Now more than ever, individuals are seeking accessible, affordable, and convenient healthcare, including telehealth services, which can help make that possible,” says John Sheldon, chief marketing officer at SmileDirectClub. “Our mission at SmileDirectClub is to democratize access to care by providing an affordable option for teeth straightening through our teledentistry model, and this complimentary hub focusing on the nationwide necessity for these critically important resources offers the education needed by the public right now when traditional in-office care is limited.”
In the coming weeks, Telehealth Explained will introduce a multi-company coalition to bring attention and additional resources to further the education and advocacy about telehealth. The initiative’s objective is to combine and leverage the collective efforts of prominent brands to amplify the awareness and education about telehealth trends. Organizations represented in the coalition will be announced at a later date.
“There is nothing more important than the health and wellbeing of our community. We’re so pleased to team up with SmileDirectClub to heighten much-needed consumer awareness and communicate the benefits of telehealth,” states Foundry 360 vice president and managing director George Baer III.