This comes after the company’s recent launch of SmileSnap PRO, which includes live video consultations and appointments as well as a web portal for patients to securely interact with practice staff. 

SmileSnap, a virtual consultation and appointments SaaS platform for dentists and orthodontists, announced that it has closed a seed financing round with investments from several investors from the dental and orthodontic sector. 

This comes after the company’s recent launch of SmileSnap PRO, a higher tier application that provides dental professionals the ability to continue providing care to existing patients beyond the initial consultation. SmileSnap PRO adds live video consultations and appointments as well as a web portal for patients to securely interact with the dental professional online. 

With the launch of SmileSnap PRO, the company aims to reach an additional 10,000 dental professionals within the next 18 months.

According to a press release from the company, the new funding will allow the company to continue its momentum in the teledental communications sector. This round of funding will be used to hire additional software engineering and product personnel reportedly to continue to enhance the SmileSnap product portfolio. 

“Virtual consultations and appointments are becoming the new normal for dental practices. Convenience wins patients and practices that embrace virtual practice software have a direct competitive advantage over those that don’t,” said Greg Pellegom, co-founder and CEO of SmileSnap. “This capital allows us to further develop our product and grow our market share in this rapidly emerging sector of dentistry. The pace of growth we’ve experienced this year is truly incredible and we believe our trajectory will continue well into 2021.” 

According to the Denver-based company, since its launch in April of 2019, SmileSnap’s SaaS software has been installed by nearly 1,500 dentists and orthodontists and managed nearly 40,000 virtual new patient consultations and 200,000 doctor/patient communications.

SmileSnap is the brainchild of Pellegom, a 17-year veteran in dental and orthodontic sales, together with Jameson Stafford, CTO, who most recently served as VP of corporate development at Catalytic Inc, a SaaS automation platform which has raised over $50 million in capital from investors including Intel Capital and NEA.

In order to achieve its goals, SmileSnap is immediately eyeing a Series A. According to Stafford, “SmileSnap wants to change the way in which patients engage and communicate with dental or orthodontic professionals, thus improving the lives of doctors, treatment coordinators, practice staff, and their patients. We have a great team, very strong product-market fit, knowledge of the space, and the support of key opinion leaders. Our ambition is as great as the company’s potential, and with this funding round and our subsequent Series A, we intend to deeply change the dental sector—to provide access to oral healthcare from anywhere.”