Personify Group and MRCA have formed a strategic alliance to offer integrated commercialization services to dental companies, introducing a Service Performance Guarantee that ties fees to defined business outcomes.
Orthodontic practices have access to more data than ever before, but technology alone does not improve efficiency. Roger P. Levin, DDS, explains why practice leaders should focus on a small set of key performance metrics, delegate data analysis to trained office managers, and use exception reporting to identify operational problems before they impact production and revenue.
When a new marketing campaign delivers a flood of leads but zero new starts, where does the blame lie? Industry experts say the problem rarely starts with the ad spend. Inside the hidden drop-offs of the new patient journey—and why your internal operations matter more than your marketing.
After posting a LinkedIn job ad for a remote licensed dentist, Rooz Khosravi, DMD, PhD, MSD, received more than 200 applicants. He explains why he created the role and what it takes to make this unconventional staffing model work.
Dentsply Sirona will host a webinar April 9 on integrating orthodontics and restorative dentistry, outlining a workflow for clinicians to achieve esthetic outcomes using clear aligners and composite procedures.
Planet DDS will integrate CareCredit financing into its Cloud 9 orthodontic practice management software, expanding its partnership with Synchrony to streamline patient payment options for more than 2,500 orthodontic practices.
Gargle Inc has launched "Straighten While You...," a digital ad platform designed to reach clear aligner patients through hyper-local targeting based on daily activities rather than active online searches.
Beyond patient care, Hessam Rahimi, DDS, DMSc, MBA, leverages his practice to test innovative orthodontic solutions, such as Brava by Brius.
From gamified apps to remote monitoring, digital tools help teens stay compliant and give adults the convenience and clarity they expect.
The ADA has launched a new CE course addressing mental health and burnout in dentistry, offering strategies and resources to support well-being for dental professionals and teams. The one-hour course provides one CE credit.