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How a Children’s Book Is Transforming the First Orthodontic Visit

Sarah Hanger discusses how her illustrated children’s book, My First Visit to the Orthodontist, is helping practices enhance patient experience and strengthen family engagement.

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Removing the Blind Spots From Referrals

Bright Referral aims to modernize the referral process for orthodontists and patients while maintaining the relationships it is built on.

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Bringing Direct-Print Aligners In-Office: Lessons from the Early Adopters

In this podcast episode, Dr Jeremy Manuele discusses the promise and growing pains of direct-print aligners, reflecting on his experience as one of the technology’s early adopters.

Four Ways to Measure Your Orthodontic Success

Dec 12, 2019 | Business Development, Marketing and Promotion, Staff Issues

And why measuring production, referrals, starts, and overdue debonds are key to knowing how your orthodontic practice is performing

Five Essential Tips for Referral Marketing Success

Oct 18, 2019 | Business Development, Marketing and Promotion

Strategies to quickly accelerate your orthodontic referral marketing program

Pediatric Dentists, Not General Dentists, More Likely to Refer to Orthodontists

Aug 1, 2019 | Patient Relations, Research

A new study, published in the American Journal of Orthodontics and Dentofacial Orthopedics, sought to compare general and pediatric dentists’ ability to identify case complexity and how this influenced their referrals to orthodontists.

6 Ways to Get Your Referral Marketing In Gear

Jun 28, 2019 | Business Development, Marketing and Promotion, Patient Relations, Staff Issues

Everything from DIY orthodontics to referring doctors providing more orthodontic services directly to patients means your practice needs to get going now with a comprehensive referral marketing strategy.